By Caroline Towers
Facebook is the most used social media platform in the world, yet for many bloggers and business owners, they can have a very love/hate relationship with the platform. It’s getting more challenging for people to see your content.
Today I am going to share with you how you can add some life back into your Facebook page, to help encourage engagement and drive more traffic to your website.

By Facebook page, it means a business page which you have created rather than your own personal Facebook profile.

Watch the video below where I share exactly how to plan your Facebook content:

When it comes to online growth, consistency is so important. This is why using the schedule button on Facebook can keep you consistent but also save you time in the long run. It’s a good idea to have things happening on your Facebook page each day.

RELATED: Create Your Content

This is why I recommend scheduling your Facebook page for 30 days at a time. You can download the 30 Days of Facebook Checklist here.

By planning your content for 30 days you know you have something happening each day – For the things which you can’t schedule such as a Facebook Live then you can at least add these into your diary so you know they are happening.

Planning 30 days of Facebook doesn’t take away from your “live” content. This means you can still share your latest blog posts, news which is happening or other statuses which might engage your audience.

30 Days of Facebook!

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After the 30 days, you can look at your Facebook Insights to see what posts people related to the most. Keep testing and do more of what works for your blog or business.

Watch the video here about planning your Facebook content and remember to download your 30 Days of Facebook Checklist to bring your Facebook page back to life!


Caroline Towers is a blogger, blogging educator & multi-passionate business owner.  She is the founder of The Content Edit.  In her spare time she loves to travel, go to the movies, watch sport & drink prosecco!