By Caroline Towers

We are all so fortunate to be living right now. The online world is booming which means there are so many different ways you can make an income with your brand.

No matter what stage you are at, once you have your niche mapped out, are posting consistent content & have a small following you can start to monetise.

Here are a few ways you might want to consider to bring money into your brand.


Affiliate Marketing: Have a favourite brand? See if they offer an affiliate program. An affiliate program means you share their product via a link created for you, then if anyone uses your link to make a purchase you receive a small commission. A great place to start with this is Amazon Associates. If you love a product & are recommending it anyway, you may as well get paid for it.

Sponsored Posts: Have another brand pay you to feature them on your blog. Many brands are looking for new content creators to get their products to a new audience. Each sponsored post works differently, some brands may want to see your content before you post it, others will give you full editorial control & you can also negotiate where you will share the content such as on your blog, in a video or on social media. When considering a brand to feature ensure it’s something you love as it’s always important to keep your integrity with your audience. Also, remember to always use “ad” on any content which has a paid element.

Advertising: Have a blog which is getting a good amount of views each month? You could add advertising to your blog. Here, you set the rates & a brand will have an ad on your website for as long as you agree. Before reaching out to any brands I would recommend putting together a rates sheet which includes your prices & stats. Much like sponsored posts, you can reach out to brands to do this.

Digital Products: If you want to create something for yourself which can bring you in an income then digital products are a great way to do this. You set the price depending on the value you believe it will bring to your audience. A few examples which may fit into your niche include ebooks, downloadable files & courses.

Physical Products: Ready to build something your customers can hold in their hands? Create your own products. There are so many physical products you can make, depending on your niche. You can make them yourself or outsource the making. There is often more of an outlay for physical products when it comes to development compared to some of the other options but it is really fun to see your creations come to life!

Your Services: What are your skills & can you offer them? People are often looking for services to help them with their own businesses, whether you can offer graphic design, blogging, social media management or something else. As someone building your own brand, you will have picked up a large number of skills which you can offer to other people.

These are a few of my favourite ways to make more income for your brand. What do you currently offer or are thinking about adding to your brand to create more money in your life?


Caroline Towers is a blogger, blogging educator & multi-passionate business owner.  She is the founder of The Content Edit.  In her spare time she loves to travel, go to the movies, watch sport & drink prosecco!